
Details
- Brand
- Rolex
- Model
- Steel and White Gold Datejust 31
- Reference
- 278274 sdj
- Availability
- In stock
About this watch
Rolex Steel and White Gold Datejust 31 Watch - Fluted Bezel - Silver Diamond Dial - Jubilee Bracelet - 278274 sdj
Slipping the fluted white gold bezel of this 31mm Datejust across your wrist delivers an unmistakable tactile luxury that few precious metal timepieces can match. The silver diamond dial catches light through its sapphire crystal, creating subtle brilliance that shifts with each gesture, while the five-link Jubilee bracelet flexes with remarkable suppleness against the skin. Reference 278274 represents Rolex's mastery of proportional elegance, where the 31mm white gold case strikes the perfect balance between presence and refinement. Each diamond hour marker punctuates the pristine silver surface with precision-set sparkle, transforming everyday timekeeping into an exercise in understated opulence.
Key Features & Specifications
- 31mm White Gold Case — Precious metal construction provides substantial wrist presence while maintaining refined proportions suitable for both formal and casual wear
- Fluted White Gold Bezel — The iconic ridged pattern creates light-catching facets that enhance the watch's visual depth and tactile appeal
- Silver Diamond Dial — Ten brilliant-cut diamonds serve as hour markers on the lustrous silver surface, each stone carefully selected and set by Rolex craftsmen
- Jubilee Bracelet — Five-link construction in matching steel and white gold delivers exceptional comfort and distinctive visual texture
- Sapphire Crystal — Scratch-resistant crystal with anti-reflective coating ensures optimal dial visibility and long-term durability
- Unworn Condition — Complete with factory-fresh case finishing, unblemished bracelet links, and pristine crystal clarity
- Reference 278274 — Current-production Datejust configuration representing the latest evolution of Rolex's foundational dress watch design
About This Timepiece
- Bracelet Sizing — Complimentary bracelet sizing included with every purchase. Contact us with your wrist measurement and we'll have it ready before shipping.
- Authenticity Guarantee — Every watch is thoroughly inspected and authenticated by our team of certified horologists. 100% authentic, guaranteed.
- Warranty — New model watches include a 1-year mechanical warranty covering manufacturing defects. All watches include our confidence guarantee.
- Shipping — Free insured overnight FedEx shipping on all orders. Fully insured, signature required, discreet packaging.
Shipping & returns
Every watch ships fully insured, overnight, signature required. Returns per our return policy.
Authenticity guarantee
Every watch is inspected and authenticated before it is listed.
Warranty
Ask us about warranty options for this watch.
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