
Details
- Brand
- Rolex
- Model
- Steel and White Gold Datejust 31
- Reference
- 278274 bkro
- Availability
- In stock
About this watch
Rolex Steel and White Gold Datejust 31 Watch - Fluted Bezel - Black Roman Dial - Oyster Bracelet - 278274 bkro
Against the stark elegance of a black Roman numeral dial, the Rolex Datejust 278274 presents one of the collection's most commanding visual statements in its 31mm white gold case. The deep obsidian surface creates a dramatic canvas for the applied Roman indices, each marker catching light with subtle brilliance against the matte black backdrop. This particular configuration balances the technical precision of the Oyster bracelet's steel construction with the luxurious presence of white gold, while the signature fluted bezel adds textural depth through its precisely machined ridges. Reference 278274 represents the contemporary evolution of the Datejust's enduring design language, scaled to the refined proportions that have defined elegance since the collection's inception.
Key Features & Specifications
- 31mm White Gold Case — Perfectly proportioned Oyster case in solid white gold, offering substantial presence while maintaining elegant wearability across different wrist sizes
- Black Roman Numeral Dial — Deep black lacquered surface with applied Roman hour markers in white gold, creating exceptional contrast and classical refinement
- Fluted White Gold Bezel — Rolex's signature fluted bezel with precisely machined ridges that catch and reflect light, adding dimensional texture to the case profile
- Oyster Bracelet Construction — Three-link Oystersteel bracelet with solid center links and brushed outer links, secured by the Oysterclasp folding safety clasp
- Sapphire Crystal Protection — Scratch-resistant sapphire crystal with anti-reflective coating ensures optimal dial legibility and long-term durability
- Unworn Condition — Factory-fresh timepiece retaining original protective films and papers, representing the pinnacle of this reference's presentation
About This Timepiece
- Bracelet Sizing — Complimentary bracelet sizing included with every purchase. Contact us with your wrist measurement and we'll have it ready before shipping.
- Authenticity Guarantee — Every watch is thoroughly inspected and authenticated by our team of certified horologists. 100% authentic, guaranteed.
- Warranty — New model watches include a 1-year mechanical warranty covering manufacturing defects. All watches include our confidence guarantee.
- Shipping — Free insured overnight FedEx shipping on all orders. Fully insured, signature required, discreet packaging.
Shipping & returns
Every watch ships fully insured, overnight, signature required. Returns per our return policy.
Authenticity guarantee
Every watch is inspected and authenticated before it is listed.
Warranty
Ask us about warranty options for this watch.
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