Skip to content
By appointment · Ivyland, PA · 267.223.9845
Rolex Steel and White Gold Datejust 31 Watch - Domed 24 Diamond Bezel - Aubergine Roman Diamond 6 Dial - Jubilee Bracelet - 2020 Release - 278344RBR aubdr6j

Details

Brand
Rolex
Model
Steel and White Gold Datejust 31
Reference
278344RBR aubdr6j
Availability
In stock

About this watch

Rolex Steel and White Gold Datejust 31 Watch - Domed 24 Diamond Bezel - Aubergine Roman Diamond 6 Dial - Jubilee Bracelet - 2020 Release - 278344RBR aubdr6j

Draped across the wrist, this 24mm white gold Datejust delivers an unexpected intimacy through its compact proportions and luxurious aubergine dial, creating a presence that whispers rather than shouts. The 278344RBR reference showcases Rolex's mastery of precious metal engineering, where white gold's substantial weight contrasts beautifully with the watch's refined 31mm case diameter. Twenty-four diamonds crown the domed bezel in perfect symmetry, while the deep aubergine face captures light with an almost wine-like depth that shifts from purple to burgundy depending on ambient conditions. Released in 2020, this configuration represents Rolex's commitment to elevating the classical Datejust formula through precious materials and gemstone integration.

Key Features & Specifications

  • Aubergine Roman Diamond 6 Dial — Deep purple-burgundy lacquered surface features Roman numeral hour markers with a single diamond set at 6 o'clock, creating asymmetrical visual interest
  • 24-Diamond Domed Bezel — White gold bezel set with round brilliant-cut diamonds in individual settings, providing 360-degree sparkle around the case periphery
  • White Gold Oyster Case — Solid 18k white gold construction in 31mm diameter with Rolex's signature waterproof Oyster architecture rated to 100 meters
  • Five-Link Jubilee Bracelet — Classic comfort-focused bracelet design in matching white gold with polished center links and brushed outer links
  • Caliber 2236 Movement — Self-winding mechanical movement with Chronergy escapement, 55-hour power reserve, and -2/+2 seconds per day accuracy
  • Sapphire Crystal Glass — Scratch-resistant synthetic sapphire with anti-reflective coating and Cyclops lens magnifying the date display
  • 2020 Release Unworn Condition — Factory-fresh timepiece with all original protective films, representing the current generation of Rolex Datejust 31 engineering

About This Timepiece

  • Bracelet Sizing — Complimentary bracelet sizing included with every purchase. Contact us with your wrist measurement and we'll have it ready before shipping.
  • Authenticity Guarantee — Every watch is thoroughly inspected and authenticated by our team of certified horologists. 100% authentic, guaranteed.
  • Warranty — New model watches include a 1-year mechanical warranty covering manufacturing defects. All watches include our confidence guarantee.
  • Shipping — Free insured overnight FedEx shipping on all orders. Fully insured, signature required, discreet packaging.
Shipping & returns

Every watch ships fully insured, overnight, signature required. Returns per our return policy.

Authenticity guarantee

Every watch is inspected and authenticated before it is listed.

Warranty

Ask us about warranty options for this watch.

Any questions about the Steel and White Gold Datejust 31?

Ask for a live video, more photos, or a trade quote. A real person answers.

Own a Rolex you're ready to part with? Sell or trade it with us.

★★★★★
“I recently purchased my dream car from Brett. If you're looking at a car in his inventory, rest assured you're getting a quality vehicle. His transparency throughout the process is top tier.”
Anthony StasulliGoogle review
★★★★★
“Just purchased an F430 from Brett. The car was immaculate as shown in the pictures and the video walkaround! Transaction was easy… it was in my garage in two weeks.”
Michael Coppedge · Bend, ORGoogle review
★★★★★
“I purchased my first Porsche 911 from Brett. It was my first time purchasing a car without being able to see it in person and Brett made this process easy. He made sure I knew the exact condition of the car prior to finalizing the purchase.”
Michael MonicoGoogle review

Similar listings

More from the same shelf.

See all →
Rolex Steel and White Gold Datejust 31 Watch - Domed 24 Diamond Bezel - Aubergine Roman Diamond 6 Dial - Jubilee Bracelet - 2020 Release - 278344RBR aubdr6j
RolexSteel and White Gold Datejust 31Ref. 278344RBR aubdr6j
$14,575
  • Authenticity guaranteed
  • Fully insured delivery

Inquire

A real person answers, usually within the hour.

I'd like
Best way to reach me

Or text 267.223.9845 · By appointment, Ivyland, PA